Once upon a time I wanted to be a fashion blogger. And then I realized that my normal day-to-day outfits weren’t really fashion blogger material and constantly styling outfits just for photoshoots is exhausting. I work at an outdoors store so my attire is typically really casual but I also don’t want to wear jeans and t-shirts every day.
Many outdoor brands have finally realized that women are wanting more than just smaller sized men’s attire. Brands are also slowly realizing that some (most?) women don’t want PINK everything either. Outdoorsy women want clothing sized just for them in fashionable styles and colors. Therefore more outdoor brands are (finally!) catering to these wants and needs.
While I’m constantly searching for outdoor clothing brands that offer fashionable alternatives for women, these are some of my favorites.
Columbia Sportswear – My absolute favorite outdoor clothing brand is Columbia Sportswear. Columbia has been in business for over 70 years with a clear mission statement – “Design and deliver authentic, outdoor, high-value products for active consumers of all ages.” They create functional and fashionable attire for all kinds of outdoor sports. // Currently on my wishlist: EVERYTHING. But also this shirt, this dress, and these shorts in every color. Pictured: Sun Goddess II shirt, Anytime Outdoor ankle pants, PFG Bahama shirt.
Kershaw – The Kershaw knife in the first photo isn’t clothing but it is something I’ve carried almost every day for years. It is a different kind of accessory and I like that it’s girly but not pink. // Pictured: Kershaw Rainbow Leek.
Sperry – One of the forerunning nautical apparel lines, Sperry has come a long way from their original Topsider boat shoe. They now offer many fashionable options including boat shoes, loafers, espadrilles, sandals, and boots. (Fun fact: my favorite motorcycle boots are made by Sperry.) I have
1 4 7… too many pairs of Sperry shoes in my closet. They have also recently launched a clothing and accessories line that I can’t wait to get my hands on. // Currently on my wishlist: these in leopard pony, these in platinum, and this adorable tunic. Pictured: Bluefish Boat Shoe (similar) and Authentic Original 2-Eye Boat Shoe (similar).
OluKai – I’m not a huge fan of sandals or flip-flops (worst Floridan ever, I know) so I never really paid much attention to OluKai… until I realized that they also make really cute and comfortable leather shoes and boots. Yes! Now I have multiple pairs of shoes and a pair of flip-flops. // Currently on my wishlist: these in black, these in cardinal, and these in every color. Pictured: Nohea Perf and Ohaha flip-flops.
Reactor Watch – All of the watches pictured are from Reactor Watch. Reactor makes a really great sport watch in styles that are as fashionable as they are functional. One of the characteristics that throws people off about them is that they’re really heavy but that adds to the appeal for me. They’re substantial and quality. I’ve been wearing them for years and never had any problems other than the occasional dead battery. // Currently on my wishlist: this, which I already have in another color. Pictured in the photos above: Oxide, Trident, and Fusion II (retired).
What are your favorite outdoor brands? If you have any questions about particular pieces from the brands I’ve mentioned, please let me know. I would be happy to answer them the best I can.
I was not compensated for this post from any of the companies mentioned. The links aren’t even affiliated. I just happen to really, really like these brands and want to share my thoughts.